Hello! My name is Artem Zhurakovskii. I am pursuing a career in sports management & marketing. My education includes but not limited to the Bachelor’s degree in Public Relations. I took courses on Coursera (Sports Marketing) and LinkedIn (Creative Cloud software training) while combining studies with work.

My work experience matches my field of study and my interests. While getting my Bachelor’s degree, I had different work roles but I focused on sports. The list of companies includes: Kamloops Sports Council, TRU Wolfpack, Kamloops Basketball Officials Association, TRU World, Operation Red Nose, KidSport Kamloops.

My biggest passion is sports, especially basketball. I was a captain of my city’s U-18 team, and I still try to play as often as I can.

LEARNING OUTCOMES

Connection – I have successfully gained work experience in event management, marketing, communication and sport management. I have connected with professionals in Kamloops and Vancouver

Local to Global – The acquired skills of event management, marketing, brand management, and communications can be applied worldwide. Brand management, marketing and communication strategies are universal. The project that helped me get all the mentioned skills was the SWISH 3×3 Basketball Tournament.

Exploration – While completing my program, I learned the wide range of services I can provide in a B2B or B2C business model. If I want to, I can choose to be self-employed as well.

Engagement – I have gained confidence in my skills and knowledge by working for different companies in Kamloops and Vancouver (Kamloops Sports Council, TRU Wolfpack, KidSport Kamloops, Operation Red Nose, etc.) and establishing my own project – SWISH 3×3 Basketball Tournament. I have been the coordinator of the event for 2 years.